Since 1963, The Cannes Lions International Festival of Creativity has grown to be the world’s largest annual gathering of advertising and marketing executives and creatives. With over 12,000 attendees (“delegates”) attending each June from over 90 countries, there is no better place to network and be inspired by the finest in global brand messaging.
Three weeks prior, at the Cannes Festival International du Film (FIF) each May, The American Pavilion maintains its place as the hub of the U.S. film industry’s presence there, a fixture on the Cannes landscape since 1989. There, The Pavilion serves as a members-only communications and hospitality center for journalists, publicists, celebrities, filmmakers and motion picture executives working at the Festival, and each year offers students the opportunity to participate in The Worldwide Student Programs, a collection of internship/educational programs that take place at the FIF. There are four distinct programs offered at the Cannes FIF:
The Cannes Film & Business Program
The Cannes Culinary Program
The Cannes Hospitality & Event Management Program
The Cannes Alumni Program
Building on The American Pavilion’s successful smaller spin-off “intensive” programs, The American Pavilion now invites students of marketing, advertising, communications, technology and design to participate in its newest program, the Cannes Lions Intensive, at the Cannes Lions International Festival of Creativity. For one week in June, the world-famous Palais des Festivals in Cannes, France, hosts this unique event, where coveted Cannes Lions prizes are awarded each night to the most effective and inspiring campaigns in such categories as Mobile, Outdoor, Cyber, Innovation, PR, Design, Promo and Activation. All week, delegates are invited to view shortlisted work from the over 37,000 entries judged, and celebrate with the winners. Alongside inspiring talks by thought leaders from the worlds of advertising, marketing and design, delegates also rub shoulders with tech titans from Google, Facebook, Twitter, Yahoo, and Microsoft, who’ve also become central players in the mobile and online advertising race.
Designed to offer easy access to this extraordinary event and complement the formal education students receive in the classroom, the Cannes Lions Intensive is an experiential week that will give students a leg up on their field of choice when they graduate and enter the work force. Under the guidance of a Cannes veteran, students will attend a one-day pre-festival Orientation, daily meetings to review the scheduled panels and workshops, and de-briefings with other participants to compare notes. Students will also be free and encouraged to network with potential future employers at daily events sponsored by firms represented at the Festival.
As acceptance decisions are made on a rolling basis, candidates who apply by the Early Decision deadline of December 7, 2018 have an increased chance of acceptance into the program. Building on its formidable 30 year history, The American Pavilion looks forward to offering students selected for the 2019 Programs a once-in-a-lifetime experience at some of the world’s most prestigious events.
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